Every fashion brand wants a beauty line now, will Selena Gomez sell Rare Beauty, a mad Italian perfumer, is tanning a trend and Instagram is coming for your bookshelves, y’all! It’s alllllllllll the beauty news in March with a smidge of everything else.
Beauty News
Buckle in Ladies & Gents, we. Have. So. Many. Launches!
Announced have been: Celine Beauté, launching January 2025 (Fashionista). Italian fashion house Marni is going to partner with Coty who will develop both fragrance and cosmetics for the brand.
Already on the shelves: Zara Hair (Elle), a line of six affordable hair products for all hair types. Then, a new celebrity beauty line from Dwayne Johnson ‘The Rock’ of all people (are beauty brands the new tax write-off?!), called Papatui (Cosmetics Business). You can’t make it up.
At the other end of the spectrum, Hyram and The Inkey List part ways, with Hyram buying the brand. We’ll see, I guess. (Beauty Matter)
The Ordinary debuted its first retinal product!
Michelle from Labmuffin announced her first book, The Science of Beauty, which will be released June 25. (Amazon)
Ulta Beauty becomes the largest US retailer for packaging take-back-programs. They partnered with Pact Collective in more than 1350 stores, where customers can bring back their empties. ‘These items are then processed by Pact Collective through methods including upcycling, downcycling, molecular recycling and waste-to-energy conversion.’ (The last point means burning waste, btw.) (Glossy.co)
Will Selena Gomez sell Rare Beauty and become a billionaire?! (Business Insider)
Beauty Stories
The mad Italian perfumer (her words, not mine): wanna smell like butter and oysters? Then Hilde Soliani is your best bet. (NYT, gifted link)
WHY do all those brands launch the same product at the same time, you wonder? It’s Sephora’s fault (who’s doing their hardest to spot AND develop upcoming trends, working together with trend spotting companies). (Beauty Independent)
L’Oreal has introduced a new ingredient that’s supposed to fight hyperpigmentation called Melasyl. Here’s how it was developed. (Fashionista)
Rosemary oil is great for hair loss, right? Even science says so! WRONG. In maybe my favorite video of all times from Michelle, she turns a simple rebuttal video into a how-to for you and me on how to understand scientific papers. (YouTube)
WHAT, TikTok is making TANNING a TREND?!?!?!?! There’re not enough caps in this world for that. Don’t do that!!! (Allure)
Life, Love and Everything Else
Iris Apfel died. She had such a wonderful MAC collab, through which I got to know her wild and wonderful aesthetics. (Vogue)
You, me and the kitchen sink: what can I say, I’m as basic as they come, and the thing that cheered me up this month was Ryan Gosling’s performance as Ken at the Oscars. (YouTube)
It amuses me greatly that two Californians are suing Hermes because they couldn’t buy a Birkin Bag. (CNN)
Social Media is coming for your bookshelves, y’all! Let’s curate them – ‘properly’. (Let’s just say that I’ve got too many books to give up valuable shelf real estate to lovingly arrange a vase and a candle there.) (NYT, gifted link)
On the Blog
The last bunch of the 30 long-lasting eye pencils I bought – this review, they’re only K-Beauty ones. Also, there’re new reviews of Paula’s Choice’s reformulated Calm Toner and The Ordinary’s reformulated Haluronic Acid Serum. And finally, the first sunscreen review of the year: P.Calm’s Water Barrier Sun Cream SPF50.
Is expensive skincare really better? Let’s find out!
And then, a philosophical approach to aging in ‘Do you want to look younger?’
