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Seoul K-beauty shopping for beginners

Beauty shopping in Seoul – the 101 on K-Beauty shopping

Seoul has to be the most exciting city for beauty junkies to visit. There’s no city (that I know of) that’s as permeated with all things beauty like Seoul. I mean, there’s a whole neighbourhood dedicated to beauty shops! You’re also getting a hint about the general beauty-crazedness when you arrive at the airport – virtually every billboard was adverting cosmetics. Every. One. It’s very easy to get overwhelmed, so here’s my Seoul K-beauty shopping for beginners!

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February beauty favourites

February’s fabulous beauty favourites

From the K-Beauty shops of Seoul to the cinemas of Berlin, our lives seem to influence what we love each month. I fell headlong into the wonderful world of K-Beauty, while Astrid went full-on glam for Berlinale, the famous movie festival. READ MORE